The travel industry had recently hit a major hurdle in that airlines had significantly cut back on compensating travel agencies for air travel, so we helped Orbitz shift strategy to focus their business on hotel stays. I worked on the Orbitz business, working with the client, crafting briefs, working with creatives through the ideas to ensure consistent storytelling, helping present to C-suite executives and overseeing production and delivery of the campaign.
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Orange is the New Black

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Under Armour